Ecommerce
What is ecommerce? Launch and grow an online sales channel
Ecommerce" or "electronic commerce" is the
trading of goods and services on the internet. It is your bustling city center
or brick-and-mortar shop translated into zeroes and ones on the internet
superhighway. An estimated 2.14 billion people worldwide buy goods and services online, and the
number of Prime members shopping Amazon stores globally now tops 200 million.
Ecommerce is one way people buy and sell things in
retail. Some companies sell products online only, while other sellers use ecommerce
as a part of a broader strategy that includes physical stores and other
distribution channels. Either way, ecommerce allows startups, small businesses,
and large companies to sell products at scale and reach customers across the
world.
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